I'm a developer turned marketer, an indoor enthusiast, and I live with my wife and 2 children in sunny South London.
With 15 years hands-on marketing leadership experience in fast-growing startups, I've worked with technical, B2B, and B2C2B audiences.
I'm comfortable with ambiguity, instrumenting a tech stack to track results, then using frameworks to prioritize growth experiments, test channels, and create campaigns that deliver them.
Working cross-functionally, I establish and execute on strategy. By crafting strong brands and leveraging community, I turn software into products people love and advocate for. I build flywheels that kickstart growth, and teams that take things to the next level.
Funding raised: $50M
Top 3 PH launches: 6
Front page HN articles: 27
Bylines: Fast Company, VentureBeat, TNW, Inc., Future
PR coverage: Wired, TechCrunch, Fast Company, VentureBeat, Business Insider, The Verge, TNW
I work remotely with 2-3 clients at a time on a freelance or fractional basis. The startups I work with often need help with 0 to 1 marketing. That's things like: